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Oct 11, 2016

The Azure Collection Debuts

written by Saxon Henry
Bantry Bay chair Bruce Andrews Design Azure Collection
Bantry Bay chair Bruce Andrews Design Azure Collection

As a bit of a tease, we unveil the Bantry Bay chair in the new Bruce Andrews Design Azure Collection, the remainder of the collection under embargo until our event at High Point!

 

We’re experiencing more than a tad of excitement here at Bruce Andrews Design, as our Azure Collection debuts next week. We’re still exploring our CEO’s Scottish roots with this line, though in a much subtler vein than we did with Collection Skye. For these new pieces, he’s navigated design away from the Isles to Scotland’s urban centers of Glasgow and Edinburgh where the Scottish School Movement held sway back in their day.

 

The Azure Collection Debuts

 

Bruce Andrews develops Azure Collection

Bruce Andrews in the factory as he develops the Azure Collection.

 

“The Azure Collection has its roots in a time when furniture manufacturing was undergoing a volatile upheaval,” he notes. “While the proponents of the English Aesthetic Movement were creating a disruptive mix of art-for-art’s-sake furnishings, the Scottish School was quietly creating furniture that existed in harmony with spaces designed for modern living.” The collection includes the Bantry Bay chair, the Hout Bay sofa, the Camps Bay chair, the Noord Hoek chair and the Bakoven cocktail ottoman—each exhibiting pared-down lines, luxurious fabrics and sophisticated color choices.

 

Bruce Andrews Design Events
During High Point

 

Camps Bay chair by Bruce Andrews

Bruce Andrews Design’s Camps Bay chair in the Azure Collection.

 

We’ll celebrate these pieces during High Point Market at the Bienenstock Furniture Library where we’re holding an event on October 21st from 5:30 to 8 pm. Panelists during the evening include Senior Style Editor of Traditional Home Krissa Rossbund; international creative consultant Emmanuelle Linard; interior designers Beth Webb and Garrow Kedigian; Thimo Schwenzfeier, the director of marketing and communications for Messe Frankfurt’s Heimtextil; and Olivier Chartrand of Magnifissance magazine. They will discuss “Design is a Way of Life,” a conversation led by our moderator, the architecture critic J. Michael Welton.

 

Bentley Bentayga

The new Bentayga SUV is now available through the Bentley High Point dealership. Shown here with a bronze exterior, design details include luxury finishes such as embroidered seats—a sumptuous commonality with our upholstery pieces.

 

Bentley of High Point will have a luxury automobile on hand to illustrate the Bruce Andrews Design handcrafted excellence point of view, and dinner and drinks will be served. The furniture will remain on view throughout the weekend, and at 1pm on Saturday, October 22, Thimo will introduce the Heimtextil’s Trendtable report for 2017.

 

Hout Bay Sofa by Bruce Andrews Design

Bruce Andrews Design’s Hout Bay Sofa in the Azure Collection.

 

During this, the first in our #DesignSalon series, he will lead an in-depth discussion about what’s going to be hot next year. If you would like to attend both or either event, please email us to ascertain whether seats are still available. You can also make an appointment to see the new line any time on October 22nd and 23rd between 10 a.m. and 5 p.m.

 

Attributes of the Azure Collection

 

Bruce Andrews and Azure Collection Bantry Bay chair

Bruce Andrews with the Bantry Bay chair.

 

About the Azure Collection, Bruce notes, “With this new line of furniture, I wanted to focus on the sensuous experience of the fabrics and the generously proportioned scale of the seating to be the focal points. I have chosen a serene color palette for the initial launch, though this is merely one aesthetic stance. We expect that our discerning clientele or the designers we work with will want to create myriad other aesthetic styles and we can easily accomplish this for them. This includes made-to-order pieces upholstered in the fabrics that express their desires perfectly—I deem this level of customization we accomplish a couture approach to furniture.”

 

Noord Hoek chair by Bruce Andrews

Bruce Andrews Design’s Noord Hoek chair in the Azure Collection.

 

Like Collection Skye, these pieces are fully made in America by craftsmen and craftswomen in North Carolina. The fabrics and trims chosen for these initial releases are by JB Martin, Eureka Leather, Kravet and Décor de Paris. If you won’t be at Market and you would like to see our furniture in person, you can visit Nandina Home in Aiken, SC; Jalan Jalan in Miami, FL; or Travis & Company in ADAC in Atlanta.

 

Our Panelists for an Azure Evening

 

Krissa Rossbund Traditional Home

Krissa Rossbund Senior Style Editor Traditional Home.

Krissa Rossbund Senior Style Editor at Traditional Home

 

Krissa Rossbund is an award-winning journalist who feels right “at home” at Traditional Home. After all, it’s the magazine where she began her career, which has evolved from staff intern to Senior Style Editor. Krissa is a lifestyle expert who reports on subjects of keen interest to today’s savvy homeowners—how they decorate, how they entertain, how they live—to shape each issue of Traditional Home to reflect its tagline “Classic Taste. Modern Life.” Her range of expertise covers merchandising; showhouses; entertaining; and beautiful, timeless, and welcoming dwellings in which today’s families live and thrive. Krissa has received national recognition for her work, including the 2006 and 2008 HOME award, given by the International Home Furnishings Alliance for exceptional coverage of the home furnishings industry.

 

International Creative Consultant Emmanuelle Linard

International Creative Consultant Emmanuelle Linard.

International Creative Consultant Emmanuelle Linard

 

French native Emmanuelle Linard is a business consultant, creativity coach and international speaker based in New York and Paris. Through the auspices of her company EL Consulting, she designs educational systems that express values corporations and individuals can integrate into their creative potential. These systems benefit from her polyvalent background in publishing, management and forecasting. The latter involves predicting consumers’ attitudes to establish bridges across disciplines, company divisions and categories of business. Her Angelings: Book of Values, from Spirit to Business is a manual of creative integration; a result of philosophical research she undertook to explore the starting point to designing one’s own life. Not one to be relegated to one point of view—a hallmark of the lifestyle-driven culture we are moving into—Emmanuelle is a yoga instructor, a life coach, a real estate agent, and she recently opened a vintage store to integrate her taste for trends in women’s fashion and design.

 

Interior Designer Beth Webb panelist Bruce Andrews Design

Interior Designer Beth Webb.

Interior Designer Beth Webb

 

Beth Webb has a penchant for great art, beautiful proportions and comfortable, yet luxurious touches. She believes that proper scale and a sense of timelessness are the foundation of any successful interior, whether it’s traditional, eclectic, or contemporary. Her guiding philosophy on interior design lies in her core belief that any space created for a client should be respectful of their lifestyle and their passions. To this end, listening is of the utmost importance in order to craft a home that embodies a client’s true character and personality. Based in Atlanta, Georgia, Beth Webb’s projects include homes throughout the southeast, as well as residences in Los Angeles, Florida, Connecticut, Michigan and Costa Rica. Beth’s projects have been featured in a slew of magazines that include Veranda, House Beautiful, Sothern Accents, MILIEU and Traditional Home. Rizzoli is publishing a book on her work that will be released in the fall of 2017.

 

Interior Designer Garrow Kedigian panelist Azure Collection launch

Interior Designer Garrow Kedigian

Interior Designer Garrow Kedigian

 

Garrow Kedigian was born and raised in Montreal, Canada, where he attended the prestigious McGill University’s Architecture program. After completing his formal education, Garrow moved to Boston where he gained six years of experience at the renowned offices of interior designer William Hodgins. Deciding it was time to take “a bite out of the Big Apple,” Garrow, who has been in New York City since 2000, established his own design firm there in 2001. From his luxurious Park Avenue apartment, Garrow presides over a wide range of projects that include a large manor house in Lloyd Harbor, NY; a 20,000-square-foot barn-turned-residence in Greenwich, CT; a variety of apartments and residential projects in Manhattan; a number of residences in Palm Beach; and large corporate headquarters and office spaces in New York. Garrow is a two-time Kips Bay Showhouse designer, the last space a whimsical Napoleon-inspired, chalk-ornamented lounge that drew rave reviews. His work has been published in House Beautiful, Traditional Home, New York Spaces, Architectural Digest and The New York Times; and has been featured on Bill Stubb’s “A Moment of Luxury” on LXTV.

 

Thimo Schweizfeier panelist for Azure Collection launch

Director of Marketing and Communications for Messe Frankfurt’s Heimtextil Thimo Schwenzfeier

Director of Marketing and Communications for Heimtextil
Thimo Schwenzfeier

 

Thimo Schwenzfeier is the director of marketing and communication for textile fairs produced by Messe Frankfurt in Frankfurt, Germany, including Heimtextil. With more than 50 textile-focused shows per year, Messe Frankfurt is the global leader in organizing events for the textile industry, covering the entire value chain. Thimo currently lives in Frankfurt and has worked in the trade fair/events industry since 2013. His portfolio includes renowned fairs like Heimtextil and Techtextil, as well as the eco-fashion fairs Green Showroom and Ethical Fashion Show held during Berlin Fashion Week. Thimo has worked with the fashion brands Hugo Boss and Adidas, as well as many automotive brands such as Mercedes-Benz, Porsche, Lamborghini and Infiniti. He has a degree in Communications from The University for Marketing and Communications (BAW) in Munich, Germany.

 

Olivier Chartrand panelist for Bruce Andrews Design event

Olivier Chartrand, Director of Audience and Business Development for Magnifissance.

Olivier Chartrand
Director of Audience and Business Development for Magnifissance

 

Originally from Montreal, Olivier has adapted rapidly to the fast pace of doing business in New York City where he is a member of the dynamic team that produces Magnifissance magazine. He’s accumulated more than ten years of experience in the publishing industry as an editor-in-chief, an account executive and a publisher. His comfort level in the field is no surprise given he studied journalism at Montreal University with some of the most important journalists in Canada. During his career in publishing, Olivier has navigated every department involved in producing titles of merit—from layout to distribution—giving him an excellent perspective of the industry. Prior to jumping into the publishing world, Olivier worked for a variety of marketing and events companies. He was in charge of branding campaigns during major events like the Rogers Cup in Canada, the Cirque du Soleil international tour, expos in the Olympic Stadium for clients like National Bank of Canada, and Johnson & Johnson. Oliver speaks French and English fluently.

 

Architecture Critic J. Michael Welton

Architecture Critic J. Michael Welton moderates “Design is a Way of Life.”

Architecture Critic J. Michael Welton

 

J. Michael Welton, the architecture critic for the News & Observer in Raleigh, N.C., writes about architecture, art and design for national and international publications. His work has appeared in The New York Times, The Washington Post, New York magazine, Dwell, Metropolis and Architectural Record. He also edits the digital design magazine Architects + Artisans, and writes a design column for The Huffington Post. The author of Drawing from Practice: Architects and the Meaning of Freehand is one of the most actualized surveyors of architecture and design on the planet.

We hope you will join us for one or both of our events during High Point, or will make an appointment to see the Azure Collection. All we can say at this point is, “Let the celebrations begin!”

This post, The Azure Collection Debuts, © Bruce Andrews Design, all rights reserved. Our furniture is now available through Nandina Home in Aiken, SC; Jalan Jalan in Miami, FL; Travis & Company in ADAC in Atlanta; and the Ellouise Abbott showroom in Dallas, TX. We will soon be showing in the Ellouise Abbott showroom in Houston and in the Michael-Cleary showroom in Chicago, IL.